An audience of billions waiting to be guided into Web3
The current consumer market presents an enormous opportunity for DappRadar, The World’s Dapp Store. Billions of internet users worldwide will transition from a customer in Web 2.0 to a participant or investor in Web3. DappRadar will be there to guide them in their dapp discovery process and decision making.
Before we start, did you know DappRadar will host an event in the metaverse on December 14th, 2021? It will mark the launch of our own native token, RADAR. Learn more here or add the event to your calendar.
Simply looking at current market data already shows a vast realm of opportunity ahead of us. Worldwide there are 4.66 billion internet users and that number is increasing rapidly thanks to the adoption of smartphones in emerging economies. With 3.5 billion smartphone users, traditional platforms like Apple’s AppStore and Google Play have access to a gigantic market. These two platforms are already responsible for $110 billion in revenue per year.
At the same time, the rise of dapps can’t be denied. Over the past year the number of users interacting with blockchain dapps has increased 509% to 1.54 million unique active wallets in Q3 2021. DappRadar tracks over 8,000 dapps, and that number keeps growing. Additionally, play-to-earn games, NFT projects and DeFi protocols get mainstream attention. This drives user adoption and with it an increased influx of value. In Q3 alone, the NFT space registered $10.67 billion in trading volume, a 704% increase compared to the quarter before. Furthermore, mainstream attention for the metaverse has pushed land sales for various projects to record heights.
Despite these records, revenue moving around in the blockchain space is just the tip of the iceberg. We’re still talking about hundreds of thousands of dapp users per month, only 1.5 million unique wallets per quarter.
Within the dapp space, people aren’t consumers giving money to companies, they are participants creating value together. Only 1.5 million unique active wallets generated $10.67 million in NFT trading in Q3. That’s a tremendously high average value per wallet. Rather than being constrained to consuming as is the case in traditional app stores, participants in the dapp space have the choice to contribute and create value. This adds value to the community as a whole, but also to the individual.
Companies see the opportunity
A dapp store doesn’t sell you dapps. It’s a platform that introduces people to digital collectibles, video games, and financial services. These markets will move into the blockchain space. It’s already happening. Topps, Mattel and Hasbro are stepping into NFTs, combining physical and digital collectibles. These companies represent a collectible market that was worth an estimated $372 billion in 2020.
In addition, financial institutes like JPMorgan, Wells Fargo, Goldman Sachs are stepping into crypto. Banks could offer crypto services, running dapps to swap digital currencies or issue loans. All of those would be tracked by DappRadar of course. Furthermore, traditional gaming companies will step into the play-to-earn business. That’s another $175 billion market that will tap into the blockchain space. Ubisoft made the first steps by introducing NFTs to their tactical shooter Ghost Recon Breakpoint.
Worldwide there are 3.2 billion gamers. In the US alone roughly 72.9 million people collect items; while 31% of the worldwide population is unbanked. All these people represent opportunities for blockchain technology to offer empowering services. DappRadar is The World’s Dapp Store. We will guide new and existing users towards making well-informed decisions.